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Campbell-owned vegetable juice brand V8 has partnered with Grillo's Pickles to launch a new product that aims to enhance the classic Bloody Mary cocktail.
The V8 Grillo's Dill Pickle Bloody Mary Mix combines V8's tomato juice with natural cucumber flavour, a blend of spices and Grillo's signature pickle brine.
Prabha Cheemalapati, VP of beverage at Campbell's, stated "Our new V8 Bloody Mary mix seamlessly taps into the popularity of pickles...No time is a bad time for a Bloody Mary, and our collaboration makes it easier than ever to enjoy this weekend beverage staple."
The Dill Pickle Bloody Mary Mix is available on Amazon in six-packs for $6.29, with wider retail distribution expected in early 2025, adding to V8's expanding line-up of Bloody Mary options.
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