Van Holten’s expands protein snack portfolio with shelf-stable pickled eggs

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On-the-go pickle brand Van Holten’s is entering the protein-forward snacking space with the launch of Unapologetically Pickled Eggs, a new shelf-stable snack designed for convenience, bold flavour and everyday protein needs.

Packaged in a single serve ready to eat pouch, Van Holten’s Pickled Eggs deliver 6 grams of protein per egg and are made with all-natural ingredients. Each pouch contains one egg, offering a portable, no-refrigeration-required option for convenience, lunchboxes and post-workout snacking.

The new line debuts in two varieties: Dill Pickle, featuring a classic, tangy brine and Hot & Spicy, offering a heat-forward flavour profile.

“With Unapologetically Pickled Eggs, we’re giving fans a new way to enjoy that briny flavour they love in a high protein snack that’s ready whenever and wherever hunger hits,” said Steve Byrnes, owner of Van Holten’s.

Founded in 1989 in Wisconsin, Van Holten’s is best known for the original Pickle in a Pouch. It plans to expand the distribution of Unapologetically Pickled Eggs throughout 2026. The brand’s existing pickle portfolio is carried nationwide by major wholesalers.