Alcoholic RTD brand VK has introduced a new limited-edition flavour, VK Chocolate Orange, across the UK ahead of the Christmas season.
The drink is described as a vodka-flavoured take on the classic chocolate stocking filler. It combines a smooth chocolate flavour with notes of zesty orange on top of a crisp vodka base.
Global Brands-owned VK is well-known for its variety of flavoured vodka-based cocktails including VK Blue, VK Watermelon and VK Orange & Passion Fruit.
Its new festive variant is available in mixed packs from Tesco, Asda, Morrisons, Nisa and Booker stores across the UK.
Each mixed pack contains a variety of ten 275ml bottles at 3.4% ABV, containing a mix of VK’s party favourite flavours. Single bottles are available to the on-trade and wholesale market.
Daniella Mulvey, brand manager at Global Brands, said: “We’re thrilled to continually drive engagement with fans and students through our Christmas activations and this VK twist on a classic stocking filler, and look forward to building on our position as the number one trad RTD choice for students as we head into 2024.”
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