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**Digital is becoming an increasingly important media for the independent soft drinks company Feel Good Drinks which this year entered the Sunday Times Fast Track 100 List at no 42. **

The new Web 2.0-style site has its users at heart, with rich video and photo content, news blogs, and even an area for consumers to suggest and vote for new flavours.

However, to reach consumers outside of the site and in their own digital environments, Feel Good Drinks has developed a Facebook application that it hopes will make people smile, while providing a unique and engaging way for consumers to use and share their photographs.

The Feel Good Drinks Super Duper Mosaic Maker enables users to create a mosaic from all of their photographs and profile pictures of their friends. Each friend then receives an email letting them know they’re in the Super Duper Mosaic, creating a powerful word of mouth marketing tool.

The mosaic can be used in their Facebook profiles, or sent to friends through the network. Each individual mosaic tile photo can be zoomed into, meaning it not only looks great, but you can discover forgotten photos, too.

The Super Duper Mosaic Maker is designed with a handmade look and feel, featuring cardboard cutouts, strings and pulleys reflecting the styling of the company’s new website.

Speaking about the Application, Marketing Manager Libby Wybrow said: “When Hyper first suggested this to us, we were blown away with the idea and couldn’t wait to try it out. It’s every bit as clever and fun as it sounds. The Super Duper Mosaic Maker is all about spreading 'feelgoodness' and we can’t wait to see what users think of it”.

Concepting and design was through Hyper, Feel Good Drink’s digital agency, with build and technical development through W3Haus, a Brazilian technology specialist