The latest news, trends, analysis, interviews and podcasts from the global food and beverage industry
Premium ready meal brand FieldGoods has collaborated with UK-based natural nut butter brand Pip & Nut to introduce a limited-edition Peanut Butter Brownie.
The new Peanut Butter Brownie builds on FieldGoods’ original chocolate brownie recipe, integrating a generous layer of Pip & Nut’s Crunchy Peanut Butter at its core.
This innovative dessert aims to deliver a harmonious balance of rich chocolate flavour and distinctive peanut crunch, appealing to consumers seeking indulgent yet quality desserts.
Elliot Day, co-founder of FieldGoods, said: “When we decided to give our original brownie a nutty upgrade, it had to be Pip & Nut. Their relentless focus on the best possible ingredients sourced responsibly, much like our own, made recipe development an easy task.”
Pip Murray, founder of Pip & Nut, echoed this sentiment: “This is my idea of the perfect brownie, and no, we didn’t hold back on the peanut butter – it’s kind of our thing.”
The FieldGoods x Pip & Nut Peanut Butter Brownie is priced at £5.75 and is available for purchase through the FieldGoods website and select retailers, including over 250 farm shops across the UK.
This collaboration not only adds a new dessert option to FieldGoods’ line-up of handcrafted, frozen luxury meals but also reinforces the brand’s mission to offer high-quality, convenient dining experiences.
Founded in 2021 by brothers Elliot and Sam Day, FieldGoods has quickly gained recognition. The brand’s B-Corp certification highlights its commitment to sustainability and ethical practices, embodying a 'field to freezer to fork' philosophy.
Pip & Nut, established in 2015, is celebrated for its range of natural nut butters and snacks that prioritise health and sustainability. The company is also a certified B Corp.
