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General Mills is adding to its Cinnamon Toast Crunch portfolio with the release of its new CinnaFuego Toast Crunch cereal. The CinnaFuegoToast Crunch offering consists of a sweet cinnamon flavour (Cinnadust) combined with added spicy pepper flavouring. Mindy Murray, General Mills Sr. marketing communications manager, commented: "CTC is always looking to give our fans the most absurd and exciting experiences. So when we were thinking about what to do next, we realised snack time was a moment that could be spiced up. We can’t wait for CTC lovers to try CinnaFuego, and if they dare, eat it with some milk for breakfast." The spicy cereal release drops online exclusively on Walmart from the 12 August for a limited time only.