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FoodBev Media

FoodBev Media

6 May 2008

Guru launches new flavours, size and design

Guru launches new flavours, size and design

New York-based Guru, a range of 100% natural and USDA-certified organic energy drinks, is now available in a 12oz slim can, and includes two new flavours: Guru Full On Lemonade and Guru Juicy Superfruit.

The redesigned Guru can contains more energy than the original 8oz size and is less filling than the 16oz. The new set of six Guru products is 100% natural and contains an active botanical complex made from standardised herbal extracts of Guarana, Ginseng, Ginkgo Biloba and Echinacea, following the same original proprietary formula that maximises their beneficial effects.

Also available in 12oz are Guru Original, Guru Lite (only 10 calories), Guru Juicy Tangerine and Guru Iced Tea Green Tea Honey Lemon. The suggested retail price of the new Guru Energy Hybrids is $2.99.

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