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Häagen-Dazs x Pierre Hermé unveil macaron ice cream collection

Häagen-Dazs has partnered with French pastry chef Pierre Hermé on its latest creation: a new macaron ice cream range. Available in the UK and France, the new product features crunchy and chewy mini macaron shells that are made with Hermé's signature almond flavour, added to ice cream. The collection includes three flavours: Strawberry & Raspberry, Double Chocolate Ganache, and Yuzu & Lemon. Manuel Garabato, Häagen-Dazs global brand director, said: ''The collaboration with Pierre Hermé is a perfect way of showcasing the true craftsmanship of our brands. We are both passionate about innovating and re-interpreting classic favourites and creating extraordinary experiences for our consumers. And what better way to do that than with a pure French 'amour' taste experience? Don't hold back is what we embody in everything we do and here we epitomise that with our macaron collaboration bringing alive Paris in a pint." Hermé added: "I am very excited and proud of our new collaboration. For the past 20 years, I have constantly been creating and reinterpreting my macaron recipes, which is my favourite creative terrain. My macarons are my identity so to put them in an ice cream I needed to work with the very best. Häagen-Dazs is just as passionate as me when it comes to, quality, taste and crafting things in a new way so collaboration was established from the first bite." The Häagen-Dazs x Pierre Hermé 2023 collection is available in select retailers in the UK and France, and will be followed by a wider launch across Europe, Asia, Latin America and the Middle East in spring-summer.

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