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Halo Collective has agreed to purchase functional brand H2C Beverages, and has established a $30 million distribution agreement with Elegance Brands. Halo is a vertically integrated cannabis company that cultivates, extracts, manufactures and distributes cannabis flowers, oils and concentrates. Meanwhile, H2C Beverages focuses on cannabinoids and non-psychotropic mushrooms for its functional beverages. This agreement will expand Halo's foothold in the functional drinks market. H2C’s portfolio includes a line of premium flavoured waters and plant-based beverages infused with cannabinoids and functional mushroom extracts, with fulvic and humic minerals. Halo has also entered into a distribution agreement with Elegance Brands for its beverages, capsules and topical supplements under H2C and Halo’s functional mushroom brand, Hushrooms. Under the agreement, Elegance has agreed to purchase $30 million worth of H2C and Hushrooms branded products and to distribute these products into retail outlets across the US. This new category of functional supplements, nootropic nutraceuticals, will be marketed under three subcategories: active, relax and focus.