top of page

The latest news, trends, analysis, interviews and podcasts from the global food and beverage industry

FoodBev Media Logo
Nov - Food Bev - Website Banner - TIJ vs TTO 300x250.gif
Access more as a FoodBev subscriber

Sign up to FoodBev and unlock more insights from the international food and beverage industry. Subscribers have access to webinars, newsletters, publications and more...

Morinaga-owned confectionery brand Hi-Chew has added new dessert-inspired sweets to its portfolio, called Hi-Chew Dessert Mix. Available in strawberry ice cream, key lime pie and candy apple flavours, Hi-Chew Dessert Mix contains no artificial colours and is gluten-free. Teruhiro Kawabe, president and CEO of Morinaga America, said: "Through our Chew Crew, we've learned that consumers want more unique flavour offerings that are unlike anything they've experienced before. The unveiling of these exciting three flavours follows the tremendous success of the Hi-Chew Fantasy Mix in 2022, which satisfies consumers' desire for more non-traditional chewy candy flavours." Hi-Chew Dessert Mix comes in peg bags, exclusive to select 7-Eleven and Speedway stores nationwide, and stand-up pouches, which are available at retailers nationwide.

Shimadzu | Leader | Oct 2026
Rafaela Sousa

Rafaela Sousa

1 February 2024

Hi-Chew adds dessert-inspired sweets to portfolio

Hi-Chew adds dessert-inspired sweets to portfolio
Related posts
Orkla Snacks acquires vegan confectionery producer The European Candy Group in €207m deal

Orkla Snacks acquires vegan confectionery producer The European Candy Group in €207m deal

Swizzels expands Squashies range with tropical and sour flavour launches

Swizzels expands Squashies range with tropical and sour flavour launches

Hershey bets on ‘swicy’ trend with spicy Jolly Rancher gummies

Hershey bets on ‘swicy’ trend with spicy Jolly Rancher gummies

Langtins launches freezer-free ice cream-inspired snacks

Langtins launches freezer-free ice cream-inspired snacks

Shaquille O’Neal launches candy line with Hershey: Shaq-A-Licious Slams

Shaquille O’Neal launches candy line with Hershey: Shaq-A-Licious Slams

The Fruit Factory launches Sour Apple Fruit Strings

The Fruit Factory launches Sour Apple Fruit Strings

bottom of page