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Hostess Brands-owned functional baked snack brand Voortman has released two new sugar-free bite-sized cookies in the US. The two new launches are available in Vanilla Shortbread and Iced Oatmeal variations and come in 5-ounce multi-serve resealable pouches. Adam Lisook, general manager of Voortman, commented: "Our new Voortman Sugar Free Mini Cookies tap into a growing desire among consumers for great-tasting, bite-sized snacks that help them achieve balance between health and indulgence". He continued: "Offered in fan-favourite flavours with zero grams of sugar and no artificial flavours or colours, consumers can feel good about enjoying the new poppable Voortman Sugar Free Mini Cookies. The new items also make it easy for people to share the cookies anytime and anywhere." The treats will be available for an SRP of $3.49 nationwide across the US.