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Rafaela Sousa

Rafaela Sousa

19 June 2026

Kraft Heinz to reorganise global business into three regions

Kraft Heinz to reorganise global business into three regions

Kraft Heinz has announced changes to its global operating structure, reorganising the business into three regions from 1 July 2026.


The company said the move is intended to accelerate growth, sharpen focus and support more effective resource deployment across its brand portfolio.


Under the new structure, Kraft Heinz will operate across North America, Europe and Pacific Developed Markets, and Emerging Markets.


The company will combine its Asia Emerging Markets and West and East Emerging Markets businesses into a single Emerging Markets region, led by Marcel Regis, who will become regional president of Emerging Markets.


European countries currently included in West and East Emerging Markets will move into Europe and Pacific Developed Markets, which will continue to be led by Willem Brandt. Nico Amaya will continue to lead North America, covering the US and Canada.


Kraft Heinz will also combine procurement and supply chain into one central function under Janelle Aydin, who will serve as global chief procurement and supply chain officer.


Steve Cahillane, CEO of Kraft Heinz, said: “We are building momentum across many areas of the business, and this regional structure will help us meaningfully accelerate and scale our progress. Additionally, combining procurement and supply chain into one central function allows us to more effectively manage our end-to-end value chain and strengthen supply chain resilience.”


As part of the changes, Cory Onell, chief omnichannel sales and Asia emerging markets officer, and Flavio Torres, global chief supply chain officer, will transition out of their roles. Both will remain with the company as advisors during the transition period.


Cahillane added: “As a company, we are proving that iconic brands can evolve, scale and win. This new structure positions Kraft Heinz to unlock the full potential of our portfolio and drive sustainable, volume-led growth across our global business.”

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