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Siân Yates

Siân Yates

24 May 2021

Köe Kombucha launches new flavours

Köe Kombucha launches new flavours

US-based Köe Kombucha has added two new flavours to its product lineup: Köe Watermelon (with a dash of lime) and Köe Tropical (which features pineapple, citrus and guava).   Each better-for-you beverage is crafted with billions of probiotics and will be available in 12oz recyclable cans at the beginning of July.  “We are sparking a broader interest in kombucha and will heighten our reach with the launch of our Tropical and Watermelon,” said Louisa Lawless, chief strategy officer at Köe. “We’re seeing strong growth in cities like Atlanta, where our dollar velocities are double those of the legacy kombucha brands, and San Diego, where three of our SKUs are in the top 10, according to IRI. "We’re excited to launch these amazing new flavours to support a future where healthy probiotic drinks are more accessible – in taste, price point and availability,” she added.  The new flavours will join Köe’s current lineup of Lemon Lime, Mango, Strawberry Lemonade, Raspberry Dragonfruit and Blueberry Ginger.

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