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Siân Yates

Siân Yates

1 August 2022

Mindright launches nootropic-infused popped chips

Mindright launches nootropic-infused popped chips

Snack brand Mindright has launched its latest innovation: a "first-of-its-kind" range of popped chips infused with brain-boosting nootropic ingredients.

The latest range comes in three flavours – Chili Lime, Cinnamon Churro and Tumeric Ranch.

The popped chips are made using the brand's signature nootropic concoction, which features ginseng, lion’s mane and L-Theanine, as well as vitamins B6, B12 and antioxidants that benefit energy, mood and focus. The chips are made with 100% avocado oil, in place of traditional oils such as canola and soybean.

Chris “Bernie” Bernard, Mindright’s co-founder and chief mood officer, said: “Have you ever looked at the ingredients of your chip bags? We looked, we listened, and we made snacking better with the launch of our latest innovation – popped chips a first-of-its-kind snack that infuses nootropics and superfoods into tasty chips."


He continued: “We took out the bad and infused the good so that our customers can have peace of mind knowing they are feeding their brains with healthy, delicious ingredients scientifically known to support your mood, energy and focus”.

The chips are vegan, low in sugar and free from dairy, gluten, grain, preservatives, artificial colours, dyes and flavourings.

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