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Nissin Foods is introducing a twist to the Thanksgiving table with the launch of its limited-edition Cup Noodles Turkey Dinner and Pumpkin Pie flavours, aiming to redefine the holiday dining experience.

Available exclusively at Walmart locations nationwide for just $1.18 per cup, these innovative offerings are designed to bring convenience and festive flavours to consumers looking for quick meal solutions during the holiday season.

The flavours promise to deliver the essence of a traditional Thanksgiving meal in a matter of minutes.

The Turkey Dinner flavour features a rich, herb-seasoned turkey broth complemented by sweet corn, tangy cranberries, crisp green beans and tender noodles, all crafted to evoke the familiar tastes of the holiday.

Meanwhile, the Pumpkin Pie flavour combines satisfying pumpkin with caramelised brown sugar and signature pie spices, offering a dessert experience that is both convenient and reminiscent of homemade treats.

Priscila Stanton, senior vice president of marketing at Nissin Foods USA, said: “Nothing can dampen the holiday spirit quicker than a dry Thanksgiving meal. With Cup Noodles Turkey Dinner and Pumpkin Pie, we’re delivering the full Thanksgiving experience – from main course to dessert – in minutes with the moist, slurpable goodness our fans crave.”

Nissin’s collaboration with Walmart, the largest retailer in the US, positions these new flavours for maximum visibility and accessibility.

By offering these seasonal products through Walmart's extensive network, Nissin aims to capture the attention of both loyal customers and new consumers seeking convenient meal options during the busy holiday season.

This launch continues Nissin's tradition of flavour innovation, following successful releases such as Dill Pickle and Campfire S'mores.

The company is leveraging social media to engage with consumers, tapping into holiday food debates and creating shareable content that highlights the new flavours.