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FoodBev Media

7 September 2023

Oscar Mayer unveils on-the-go refrigerated breakfast offerings

Oscar Mayer unveils on-the-go refrigerated breakfast offerings

Kraft Heinz-owned brand Oscar Mayer has unveiled its first on-the-go refrigerated breakfast offerings with its new Scramblers line. Made by using two fresh eggs, Oscar Mayer Scramblers is available in three varieties: Bacon & Velveeta, Ham & Colby Jack and Wiener & Cheddar. Kelsey Rice, associate director of Oscar Mayer, said: “While people crave a tasty breakfast, it is often compromised with quick, boring options due to busy weekday mornings – and boring is the antithesis of what Oscar Mayer stands for". She continued: "With fans yearning for more fresh, convenient and satiating breakfast options, Scramblers is set to spark smiles through seriously delicious meats, providing hearty ingredients and tasty, meaty recipes in a way only Oscar Mayer can”. Oscar Mayer Scramblers are available at major US retailers.

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