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Capri Sun enters children's hydration segment with electrolyte juice pouches
Capri Sun is expanding beyond its traditional juice pouch offering with the launch of Capri Sun Hydrate, a new electrolyte juice drink designed specifically for children.
Kraft Heinz targets premium at-home dining with Restaurant Edition mac & cheese launch
The Kraft Heinz Company is expanding its iconic Kraft Mac & Cheese portfolio with the debut of a new premium line designed to bring restaurant-style flavours into the home.
Unilever and Kraft Heinz considered food merger, Financial Times reports
According to the Financial Times, Kraft Heinz and Unilever recently held talks exploring a ‘mega merger’ of their food brands that would bring Hellmann's mayonnaise and Heinz ketchup under the same roof.
The Kraft Heinz Company appoints new president of North America business
The Kraft Heinz Company has announced that Nicolas Amaya will be appointed as president of its North America business following the upcoming departure of current president Pedro Navio.
Kraft Heinz halts split, commits $600m to brand and commercial reset
Kraft Heinz has paused work on its previously announced separation and will instead deploy $600 million in incremental investment across marketing, sales and R&D.
Heinz unveils fry box innovation with built-in ketchup compartment
Heinz has unveiled a unique new packaging innovation: the Heinz Dipper, a fry box with a built-in ketchup compartment engineered for on-the-go dipping.
Kraft Mac & Cheese blends two classics with limited-edition apple pie flavour
In a bold new twist on holiday comfort food, Kraft Mac & Cheese has unveiled a limited-time apple pie flavour, merging two beloved American classics just in time for Thanksgiving.
Kraft Heinz unveils $300m in US promotions as consumer spending decreases
In its latest earnings call, Kraft Heinz says it will boost US promotional spend by $300m to tackle economic challenges and prepare for its planned 2026 company split.
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