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Richard Williams has been appointed as the new CEO of Müller Yogurt & Desserts in the

UK & Ireland, as announced by Unternehmensgruppe Theo Müller today (4 March). Williams brings over 20 years of senior experience in marketing, commercial, and general management within the dairy and wider FMCG sector. Prior to his appointment, Williams served as an executive committee member and VP of Saputo's cheese business, where he spearheaded a successful turnaround strategy for the company's cheese portfolio. Williams replaces ex-Jacobs Douwe Egberts MD Justin Cook, who has been chief executive of Müller Yogurt & Desserts since March 2021. With experience in the yogurt and desserts category, Williams previously held the position of business unit director for Yoplait Europe at General Mills and spent seven years in Danone’s US dairy division, including four years as marketing director. Williams said: “I can’t wait to meet the team and get started at Müller Yogurt & Desserts. It’s one of the most recognisable and loved brands in the UK, with an impressive private label business and products that are found in over half of the nation’s fridges.” He continued: “By working hard to be the dairy partner of choice for our customers and focusing on innovation, marketing, quality and sustainability, we are in a good place to continue our growth journey and help put a smile on the nation’s face”. Manfred Weiß, group CCO for Branded Dairy at Unternehmensgruppe Theo Müller, commented: “We are excited to welcome Richard to the team. Müller Yogurt & Desserts has restored momentum and we see huge opportunities for growth. With Richard in position, we are looking forward to fuelling category growth and driving more sales for our customers, which in turn benefits the whole supply chain.” Müller UK & Ireland, wholly owned by Unternehmensgruppe Theo Müller, employs over 32,000 people throughout Europe. In the UK, Müller develops, manufactures, and markets a wide range of branded and private label dairy products made with milk from 1,300 farmers in Britain, alongside a designated plant-based range.