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Rosemary & Black Garlic-flavoured Boursin hits US shelves

Bel Brands-owned brand Boursin has added a new limited-edition flavour to its portfolio, Rosemary & Black Garlic. The new flavour pairs the rich, savoury flavour of black garlic with sharp and earthy rosemary notes. Boursin Rosemary & Black Garlic brings new umami flavours to the Boursin portfolio, while still offering the signature creamy, crumbly texture that the brand is known for. Ridhi Barber, brand director of Boursin, said: “Along with quality taste and texture, trending flavours and consumer demand are always top-of-mind when we bring forward a new flavour innovation and Rosemary & Black Garlic was no different. We’re excited to see how consumers use this unique flavour profile at home alongside the rest of our delicious gourmet cheeses.” Last year, Boursin launched a new truffle-flavoured cheese, as well as a new black truffle and sea-salt variant. The limited-edition Rosemary & Black Garlic Boursin is available to purchase now at US retailers for an SRP of $6.99.

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