The latest news, trends, analysis, interviews and podcasts from the global food and beverage industry
US sparkling water brand, Spindrift, is expanding its portfolio with the launch of four new beverages in 2023. From mocktail-inspired to iced tea beverages, Spindrift's four variants include: Nojito, Peach Strawberry, Mint Green Tea and Mango Black Tea. The range contains 0g of added sugar, no artificial flavouring and is low in calories. Bill Creelman, founder and CEO of Spindrift, said: "For us, 2023 is about continuing to innovate the beverage industry through incredible real ingredients. We started by introducing real ingredients to the sparkling water aisle, we're now focused on extending that same innovation and creativity to other beverage categories. We're broadening our product offerings to provide consumers with delicious options for every occasion." He continued: "For years, our community has told us that Spindrift is their go-to non-alcoholic beverage of choice. Our products are something you can offer everyone at the party, no matter where they are or what they're drinking. Nojito is a nod to that. We can take inspiration from classic flavour combinations but do them in our way: perfect for folks looking for unsweetened, non-alcoholic options that taste amazing." Creelman also mentioned that the Peach Strawberry flavour had been one of the Spindrift requests "for years". Meanwhile, the Mint Green Tea beverage is made with brewed green tea, mint and lemon, while the Mango Black Tea flavour is said to add a "tropical twist" to the drink, featuring mango blended with brewed black tea and squeezed lemon.