top of page

The latest news, trends, analysis, interviews and podcasts from the global food and beverage industry

FoodBev Media Logo
Huel and Zoe advertisements banned, ruled as ‘misleading’ by ASA

Huel and Zoe advertisements banned, ruled as ‘misleading’ by ASA

Three online advertisements for UK nutrition companies Huel and Zoe have been ruled as ‘misleading’ by the Advertising Standards Authority.

UK watchdog bans Huel ads over "misleading" claims

UK watchdog bans Huel ads over "misleading" claims

The Advertising Standard Authority (ASA) has banned meal replacement brand Huel’s Facebook advertising for being “misleading”.

Advertising Standards Agency
Blue Diamond (multitasker) | Jan25 > Aug25
Blue Diamond (big ideas) | Jan25 > Aug25
Shimadzu | January 2025
Access more as a FoodBev subscriber

Sign up to FoodBev and unlock more insights from the international food and beverage industry. Subscribers have access to webinars, newsletters, publications and more...

bottom of page