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AG Barr has announced the acquisition of energy drink maker Boost from the company’s founder Simon Gray and his wife Alison.
Red Bull has released a new flavour, Red Bull Winter Edition Fig Apple to add to its series, featuring notes of apple, fig and caramel.
Red Bull has unveiled its latest addition to its Summer Editions portfolio with the launch of a strawberry-apricot flavoured energy drink.
Royal Unibrew has expanded into the energy drinks category with the acquisition of MC Energy, owner of the Crazy Tiger brand.
Performance nutrition brand Grenade has added three new flavours to its Grenade Energy line of drinks: Cherry Bomb, Sun of a Beach and Berried Alive.
Molson Coors, in collaboration with Dwayne Johnson, Dany Garcia, Dave Rienzi and John Shulman, has launched a new energy drink, Zoa.
Celsius Holdings, maker of Celsius fitness drinks, has entered into an agreement providing for an investment of $22 million. The deal,...
Thai energy drink brand Carabao is adding a new Mixed Berry flavour to its range of low-calorie energy drinks for the UK market. The new...
Red Bull has launched a new limited-edition watermelon flavour of its original energy drink in South Australia.
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