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UK-based canned wine company The Uncommon has secured £1.2 million in funding from existing and new investors. The raise – which represents the winemaker’s largest single fundraise to date – will be used to help the company scale-up production to meet growing demand. The funds will support The Uncommon in increasing planting in and around its existing vineyard in Kent, UK, as well as to support new product development and its expansion into new markets. According to The Uncommon, it is the UK’s fifth-largest English wine producer by retail sales. The canned wine brand’s co-founder Henry Connell said that when the company started in 2018, it began with five tonnes of Bacchus wine, and that this year, they pressed 400 tonnes – its largest harvest to date. “When we started in 2018, our mission was simple: to make the best possible English wine in this new sustainable and convenient format,” Connell said. “It had never been done before in the UK.” He continued: “We’re in a unique position to be part of two growing categories: English wine and alternative packaging. Our steady growth is testament to the increasing thirst for quality within sustainable packaging, aligning with retailers’ drive towards net zero targets.” “The funding signifies a resounding vote of confidence in our vision and will allow us to bring our unbelievably good English wine to more people.”