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CapVest acquires better-for-you snack producer Second Nature Brands
Lauren Ford

Lauren Ford

29 April 2022

CapVest acquires better-for-you snack producer Second Nature Brands

Funds managed by private equity firm CapVest Partners have acquired Second Nature Brands from a private equity fund affiliated with Palladium Equity Partners. Based in Michigan, Second Nature Brands produces better-for-you snacks and treats. The company's brand portfolio includes Kar’s Nuts, Second Nature Snacks and Sanders Chocolates. Othmane Khelladi, partner, CapVest, commented: "Second Nature Brands is a very exciting platform with ambitious plans to grow its presence in the highly attractive snacking and treats market. Through our ownership, we look forward to supporting Vic Mehren and his world-class team in accelerating growth through further investment in product innovation, category leadership and by scaling the existing platform through transformational acquisitions." Vic Mehren, CEO of Second Nature Brands, said: "Our partnership with Palladium has been extraordinarily successful and we thank them for their contributions to Second Nature Brands. With their support and through the efforts of our great Second Nature Brands team members, Second Nature Brands has transformed into a leader within snacks and treats. We’re now thrilled to be partnering with CapVest for our next phase of growth." Last year, CapVest Partners agreed to offload seafood and pork provider, Eight Fifty Food Group, to Sofina Foods.

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