General Mills adds to Betty Crocker meal kit range

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General Mills adds to Betty Crocker meal kit range

Lauren Ford

22 July 2022

Beverage

General Mills adds to Betty Crocker meal kit range

General Mills is expanding its Betty Crocker brand portfolio with the launch of new meal kits for both breakfast and dinner. The new releases include Betty Crocker Sheet Pan Dinner Starter Kits and Betty Crocker Potato Scrambles Kits. The new sheet pan dinner kits are available in three varieties: Mediterranean Style Balsamic, Lemon Garlic and Teriyaki. Simply season your choice of protein and vegetables with the marinade and drizzling sauce for an easy meal. Meanwhile, the potato scrambles kits are available in Southwest Style Queso and Ham and Cheddar variants and require consumers to mix the cheddar cheese sauce with diced or shredded potatoes and season with eggs and cooked protein. The Betty Crocker Sheet Pan Dinner Starter Kits and Potato Scrambles Kits are available across the US at Target, Publix, Meijer, Whole Foods, Ahold-Delhaize, UNFI and Albertsons/Safeway stores for an MSRP of $2.69 and $2.99, respectively.