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Heinz has launched a new range of microwaveable soup pouches in the UK, marking the first time the brand has offered its soups in the format in the market.
The range comprises four recipes: Butternut Squash & Spices, Chicken Broth & Garden Veg, Black Lentil Dahl and Roasted Red Pepper & Tomato. Each is made with natural ingredients and contains no added sugar.
The soups are designed as convenient lunch options for consumers at home or at work. The shelf-stable pouches do not require refrigeration before opening and can be stored in cupboards, desk drawers or bags.
According to Heinz, each serving provides between one and three portions of fruit and vegetables, depending on the recipe. The soups also offer a source of protein or fibre, with some varieties providing both.
Alessandra de Dreuille, director of meals at Heinz, said: "Our new Soup Pouches show how we’re modernising a trusted icon through new formats, not just new flavours. We’ve designed them to make the category relevant to more people and more occasions, helping bring new shoppers into soup and support long-term growth."
"The recipes take their cue from fresh and chilled soups, but with the iconic Heinz taste, in a nutritious, convenient lunch, made with natural ingredients you can take anywhere.”
Heinz Soup Pouches will be available from 9 November 2026, exclusively in Tesco stores nationwide and online at Ocado.
