Heinz launches new line of condiments

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Heinz has announced the launch of a new line of condiments, called Flavour Tour.

The sauces are inspired by flavours from around the world, including Mexican-inspired street corn, Korean-inspired sweet and tangy BBQ and Thai-inspired sweet chilli.

The Mexican-inspired street corn combines chipotle, lime and corn to create a creamy, smoky flavour. The Korean-inspired sweet and tangy BBQ offers a rich, bold punch, blending gochujang, doenjang and soy sauce for a kick. Meanwhile, the Thai-inspired sweet chili sauce, with its balance of spiciness and sweetness, brings together ginger, sriracha and sesame oil to deliver a tangy taste.

Angie Madigan, VP of taste elevation marketing at the Kraft Heinz Company, said: “Americans are hungry for condiments that offer globally inspired flavour and versatility at an accessible price point and we saw an opportunity for Heinz to inspire new ways for people to enjoy their favourite foods.”

The new line of sauces is rolling out across the USA in the coming months.