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Lactalis USA is expanding its functional dairy portfolio with the launch of :Ratio Pro-Fibre, a new snack for the yogurt aisle formulated to meet consumer demand for protein, fibre and GLP-1 users.

The product brings 20g of protein, 10g of fibre and zero added sugar per serving, positioning it as a convenient option for shoppers seeking nutrient density without compromising taste.

According to the company, the new line aims to help address the widespread fibre gap in US diets while complementing the strong consumer interest in high-protein foods.

“Consumers today are looking for foods that do more and deliver benefits they really need,” said Kerry DeLaney, CEO of Midwest Yogurt, a division of Lactalis USA. “Whether you’re looking to amp up your protein intake or are part of the growing GLP-1 community, :Ratio Pro-Fibre offers a convenient way to stay on track.”

The line debuts in four flavours: Vanilla, Blueberry, Lemon Meringue and Piña Colada. Each cup provides the fibre equivalent of roughly two and a half cups of cooked oatmeal and triple the protein of an egg, alongside calcium and vitamin B12.

“Protein and fibre are two of the most top-of-mind nutritional macros for consumers,” added Shea Allred, head of North America sales at Midwest Yogurt. “With :Ratio Pro-Fibre able to deliver on both, we're seeing significant enthusiasm from retailers.”

The product rolls out nationwide with a recommended price starting at $1.66.