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Living Things is expanding its functional soft drinks portfolio with the launch of Cherry & Lime, a new lightly sparkling variant designed to capitalise on growing demand for flavour-led, health-conscious beverages.
Ben Vear, co-founder and CEO of Living Things, said: “Cherry & Lime felt like the perfect flavour for us to launch for summer. It’s a great example of how we’re continuing to innovate the Living Things range with flavours that feel timely, exciting and relevant for retailers."
As with the wider Living Things range, Cherry & Lime is a prebiotic soda featuring high fibre, low sugar, no added sweeteners and fewer than 15 calories per 100ml.
Each can also contains 2 billion live cultures and is made with all-natural flavours, aligning with shopper demand for permissible indulgence within soft drinks.
Vear continued: “As with every Living Things flavour, it had to deliver on taste first, while still bringing the functional benefits people expect from the brand. Cherry brings that nostalgic, familiar flavour people already love, while lime keeps it fresh, balanced and perfect for summer.”
Cherry & Lime is available now via the brand’s website, Amazon and independent retailers, with a wider rollout planned across Harrods, Whole Foods Market, WHSmith and Coco di Mama in the coming weeks.
The new flavour will be offered in 330ml cans (RRP £2.29), as well as 4-pack and 12-pack multipacks, as Living Things continues to scale its presence in the fast-evolving functional soft drinks category.






