Molson Coors plans to eliminate the six-pack plastic rings from its Coors Light packaging by the end of 2022, as part of an $85 million investment to increase sustainability efforts across its portfolio.
The investment involves upgrading Coors Light’s packaging machinery, enabling the company to reduce plastic waste in North America by advancing to a cardboard wrap carrier by the end of 2025.
Molson says it will save 1.7 million pounds of plastic waste annually by making this transition.
Tracey Schenck, senior marketing manager for Coors Light, commented: “We don’t believe buying beer should mean buying single-use plastic. As one of the largest beer brands in the world, we constantly evaluate how we can improve and evolve our packaging to meet environmental and consumer standards and we are so proud of this step today. We hope it inspires others in the industry to do the same.”
Last year, Molson Coors launched a low-carbon glass beer bottle that cut the carbon impact of its bottle production by up to 90%.
© FoodBev Media Ltd 2022
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