Campari Group-owned bourbon brand Wild Turkey has continued its collaboration with Hollywood actor Matthew McConaughey to launch Wild Turkey Longbranch. Read more
Gruppo Campari will sell its French wine business Château de Sancerre for €20.5m, departing the still wines category entirely. Read more
Campari has entered an exclusive distribution agreement with the Chinese subsidiary of French cognac house Camus. Read more
Campari has launched a ready-to-drink version of the classic Italian cocktail Negroni in time for the festive season. Read more
Negroni's week-long fundraising initiative, which urges retailers to donate a share of sales to charity, has raised $321,000. Read more
Iconic red bitter brand Campari has collaborated with an American drinks magazine on the relaunch of its week-long charitable scheme. Read more
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