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TopGum Industries has unveiled a new collection of active lifestyle gummies designed to meet the nutritional needs of athletes and fitness enthusiasts.

The new line, featuring eight unique formulations, will debut at SupplySide West 2025 in Las Vegas.

The highlight of the collection includes high-dose creatine gummies and electrolyte solutions, crafted for comprehensive pre- and post-workout support.

According to Eyal Shohat, CEO of TopGum, the new range exemplifies the company’s ability to deliver potent doses of essential nutrients in a gummy format, a feat that has been challenging in the industry.

“With our proprietary technology, we set a new standard, offering efficacious levels of core sports actives in a format that combines efficiency, convenience, and enjoyment,” he said.

The shift towards gummy supplements reflects a growing trend among health-conscious consumers who prefer easy-to-consume formats that do not compromise on taste or efficacy.

TopGum’s research indicates that gummies are becoming the preferred method for fitness enthusiasts to obtain vital nutrients, thanks to their enjoyable flavours and portability. Each gummy is designed to provide precise dosing, making them an appealing option for on-the-go athletes.

TopGum’s electrolyte gummies stand out with a formulation that includes 100mg of electrolytes per 7g gummy, combining sodium, potassium, magnesium and chloride salts.

These gummies come in three enticing flavours: lemon-lime, umami watermelon and salted cherry orange, aiming to satisfy the taste preferences of health-minded consumers seeking novel flavour experiences.

Creatine has seen a surge in popularity, recognised for its benefits in enhancing energy, muscle mass, and overall athletic performance.

TopGum’s new gummies deliver an impressive 1,500mg of Creapure creatine in each gummy, providing athletes with a convenient way to meet their daily intake. The gummies are available in three natural fruit flavours: cherry, raspberry and watermelon.

In addition to creatine and electrolytes, TopGum’s Active Lifestyle series includes a high-dose magnesium gummy and a caffeinated energy gummy, which contains up to 40mg of caffeine for a quick pre-workout boost.

These products utilise TopGum’s proprietary TopCap microencapsulation technology, ensuring the stability and bioavailability of active ingredients.