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Melissa Bradshaw

Melissa Bradshaw

4 July 2024

Truff expands hot sauce range with buffalo NPD

Truff expands hot sauce range with buffalo NPD

Truffle-infused food brand Truff has expanded its range of sauces with the launch of Truff Buffalo Sauce, its newest hot sauce variation.


Truff Buffalo combines black truffle with the tang of vinegar, a kick of cayenne pepper and smooth olive oil. The new sauce will be available in 6oz bottles, available online and via Amazon.


The brand’s truffle-infused product range spans hot sauce, pasta sauce, mayonnaise, oil and salt. Its line-up of ‘luxury pantry staples’ aims to ‘elevate the dining experience,’ available in the stores around the US, UK, Australia, Kuwait and South Korea.


Nick Guillen, co-founder and co-ceo at Truff, said: “Our take on buffalo isn't just about reimagining a staple sauce; it's a reflection of our commitment to enhancing the everyday dining experience”.


Guillen added: “We thoughtfully combined luxury with tradition by incorporating the unmistakable, bold flavour of Truff with the timeless flavour of buffalo sauce. The result is a culinary masterpiece we like to call Truffalo.”


#Truff #US #sauces

IFE 2024
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