UDF and Grippo Foods launch limited-edition sweet-and-savoury ice cream

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United Dairy Farmers (UDF) has partnered with Cincinnati-based snack manufacturer Grippo Foods to launch a limited-edition ice cream flavour combining popcorn, barbecue seasoning and pretzel pieces.

Named Fun Food Crunch, the Homemade brand ice cream features a buttered popcorn-flavoured base with a caramel swirl infused with Grippo’s Bar-B-Q seasoning and crunchy chocolate-coated pretzel pieces.

The collaboration brings together two family-owned Cincinnati businesses with a combined history of nearly 200 years. According to the companies, the product was developed to celebrate their shared regional heritage while introducing Grippo’s signature barbecue flavour to a new category.

Michael Ahmed, CEO of UDF, said: “This collaboration brings together two hometown brands that share a commitment to quality, family values and creating products people love. Fun Food Crunch captures the spirit of both companies in a way that’s nostalgic, playful and uniquely Cincinnati.”

John Dourson, vice president of sales at Grippo Foods, added that the partnership offered an opportunity to create an unexpected product that draws on the companies’ histories and familiar flavours.

Fun Food Crunch will begin rolling out during the week commencing 16 August. The co-branded 16oz pints will be available at Kroger stores in the Cincinnati area and across UDF’s network of more than 170 retail locations while stocks last.