The latest news, trends, analysis, interviews and podcasts from the global food and beverage industry

Uncle Arnie’s, a rapidly growing player in the THC-infused beverage market, has successfully closed a $7.5 million Series A funding round aimed at accelerating its national expansion and solidifying its position as a leader in the category.

The funding round was co-led by Mindset Capital and Delta Emerald Ventures, with notable participation from Harry Rubin, a founding partner of the Boston Beer Company, who will join the company’s board of directors.

The funds will enable Uncle Arnie’s to nearly double its workforce from 40 to 75 employees over the next year, expand into new state markets and enhance its presence in high-performing regions.

The company has reported nearly 100% year-over-year growth since its inception, and it anticipates maintaining this trajectory through 2026.

Theo Terris, CEO of Uncle Arnie’s, expressed enthusiasm about the funding: “This funding marks an exciting milestone as we build on five years of success in the cannabis beverage market. Our experience has equipped us with the brand strength and operational foundation to thrive in the expanding hemp-derived THC space, where we see even greater potential for mainstream adoption.”

Uncle Arnie’s has established itself as the #1 cannabis beverage brand in California since its launch in 2020. The company is now venturing into the fast-growing hemp-derived THC category, leveraging its branding and operational expertise to penetrate new retail channels.

With a diverse product line-up that includes 2.5mg and 10mg hemp-infused iced teas and lemonades, as well as ready-to-drink shots, Uncle Arnie’s is well-positioned to cater to a broad audience seeking approachable and enjoyable cannabis beverages.

The company’s focus on innovation is further underscored by its recent hiring of chief marketing officer Brian Miesieski, a seasoned veteran from AB InBev and Diageo, who will spearhead brand strategy and national marketing initiatives. This strategic addition is expected to enhance Uncle Arnie’s marketing efforts as it aims for category leadership.

The cannabis beverage market is witnessing rapid growth, driven by increasing consumer interest in THC-infused products. Uncle Arnie’s reported triple-digit growth across various markets, indicating strong demand and brand loyalty.

Aaron Edelheit, CEO of Mindset Capital, added: “Uncle Arnie’s is a rare brand that’s winning everywhere it competes. This raise pours fuel on a fire that’s already blazing, with a management team ready to lead the category nationally.”

With its expansion into 16 states and plans to enter three additional markets soon, Uncle Arnie’s is poised for continued growth. The company is committed to building its sales and marketing infrastructure to support long-term leadership in the THC beverage category.

The strategic backing from established investors and industry veterans positions Uncle Arnie’s to capitalise on the burgeoning demand for cannabis beverages, making it a brand to watch in the food and beverage sector.