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US snack brand Utz has introduced a sour cream and onion flavour to its Mixed Minis Pretzel range, expanding the line that launched in February 2024.
The new variant is inspired by the brand’s best-selling flavoured potato chip and combines tangy sour cream with bold onion seasoning on bite-sized pretzels.
Sour Cream & Onion Mixed Minis feature the same three shapes as the existing range: Twists, Rings and Waffles. The new flavour joins Garlic Butter and Mike’s Hot Honey, which were part of the original launch.
Stacey Schultz, senior vice president of marketing at Utz Quality Foods, a subsidiary of Utz Brands, said: “At Utz, we are always looking for ways to bring bold flavors to snack lovers. By bringing one of our most beloved potato chip flavors into our Mixed Minis Pretzel line, we’re giving fans a whole new way to enjoy that irresistible taste and crunch they love.”
In addition to the new flavour, Utz has introduced a 16-ounce size of its Mini Twists Pretzels. The company states that its pretzels are crafted to deliver 'the right amount of crunch', whether eaten alone or paired with dips.
Utz products are available at leading retailers nationwide and online via the brand's website.