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Chef-founded sparkling water brand Yew has expanded its portfolio with what it says is the UK's first pickle-flavoured sparkling water, launching exclusively through Planet Organic and its direct-to-consumer website before a wider grocery debut on Ocado.

Available from 1 July, Yew Pickle blends sparkling water with briny dill pickle, fresh cucumber notes and a tangy finish. Like the rest of the range, the new SKU contains zero sugar, zero sweeteners, zero calories and no artificial ingredients.

The launch reflects growing consumer interest in bold, savoury-inspired flavours and follows the brand's food-led approach to product development.

Co-founded by chef Jesse Jenkins, also known as Another Day in Paradise (A.D.I.P.), and Francesca Zampi, Yew positions itself as a premium alternative to traditional soft drinks and alcohol, combining sparkling water with natural flavour profiles inspired by ingredients more commonly found in the kitchen than the drinks aisle.

 Jesse Jenkins, co-founder of Yew, said: "Pickle works so well in the kitchen because it cuts through richness, lifts a dish and makes you want another bite. We wanted to capture that in a can and create something clean yet surprising and completely delicious."

Yew launched in September 2024 and says it has since secured distribution in more than 2,000 retail and hospitality outlets. Alongside the new Pickle flavour, its range includes Pink Rhubarb, Green Apple and Yuzu Grapefruit.

The pickle variant will be available exclusively at Planet Organic stores and yewdrink.com before Yew's full range launches on Ocado in August. The online retailer will serve as the brand's exclusive grocery partner for six months.

Lauren Dobinson, buying manager at Ocado Retail, said: "We're delighted to be launching Yew on Ocado.com and introducing our customers to a sparkling water brand with a distinctive, food-led point of view on flavour. We've seen growing curiosity around bold and unexpected tastes, and Yew brings something genuinely fresh to the category."

Francesca Zampi, co-founder of Yew, added: "Ocado customers are curious, quality-driven and love discovering new food and drink experiences, so it feels like a very natural home for Yew. We're excited to be launching our full range on Ocado and to have them as our exclusive grocery partner as we continue to grow the brand."

Yew Pickle Sparkling Water is available from 1 July at an RRP of £1.69 per 330ml can.