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Painterland Sisters, a dairy brand founded by fourth-generation farmers, has closed its seed funding round, attracting significant investments from prominent angel groups, including The Angel Group and Supernatural Ventures, as well as individual investors from the sports and lifestyle sectors.
This funding will enhance the brand's mission to promote organic, health-forward dairy products, particularly its popular skyr-style yogurt.
The funding round underscores Painterland Sisters' growth trajectory, with the brand's organic, high-protein, lactose-free skyr yogurt resonating with health-conscious consumers across the US.
In just under three years, the brand has expanded its distribution to over 5,000 stores nationwide, achieving remarkable sales of more than 5.7 million cups in 2024 alone.
Notably, the brand has experienced a staggering 161.8% increase in dollar growth among the top 15 dairy brands in recent months, according to SPINS data.
Investors were drawn to Painterland Sisters not only for its strong market performance but also for its commitment to sustainability and transparency in the food supply chain.
The brand’s founders, sisters Stephanie and Hayley Painter, are dedicated to preserving their family’s organic regenerative dairy farm while connecting consumers directly with their food sources. Their approach aligns with a consumer demand for nutrient-dense, responsibly sourced dairy products.
“Painterland Sisters checks every box for us,” said Adam Spriggs, founding member at The Angel Group. “It’s a brand with proven traction and strong fundamentals, led by founders who are deeply committed to a mission that resonates with today’s consumers.”
The brand has garnered support from notable athletes and lifestyle entrepreneurs, including Olympic medalists Shawn Johnson and Andrew East, further validating its market appeal.
The investment will be used to bolster operations and innovation as Painterland Sisters continues to expand its footprint, including a recent launch into Whole Foods Market.
In 2024 alone, the brand utilised over 8.7 million pounds of milk, reinforcing its commitment to supporting American dairy farmers and sustainable practices.
Jaxon Stuart, principal at Spacestation Investments, highlighted the brand’s unique position in a market traditionally dominated by legacy players. “Painterland Sisters is not just riding the wave of consumer interest in premium dairy; they are defining it with a compelling brand story and exceptional product quality,” he commented.
As consumers become increasingly educated about ingredient quality and health benefits, Painterland Sisters is poised to lead a renaissance in the dairy sector.
The brand's focus on clean, transparent ingredients and its mission-driven approach align with current market trends, making it a key player in the evolving landscape of health-oriented dairy products.
With this funding round, Painterland Sisters is set to enhance its operations and continue its trajectory as a leader in the premium yogurt space, catering to a consumer base that increasingly values quality, nutrition and sustainability in their food choices.