The latest news, trends, analysis, interviews and podcasts from the global food and beverage industry

Once confined to niche wellness routines and traditional medicine, functional mushroom drinks are rapidly gaining ground in the global beverage market.

Tony Guilfoyle, CCO at Celsius Energy Drinks, explains how sugar-free products are not only driving market growth and innovation but also signalling a broader movement towards healthier functional beverages that meet the evolving needs of today’s health-conscious consumers.

Proof Drinks has strengthened its growing drinks portfolio with the addition of The Artisan Drinks Company.