top of page

The latest news, trends, analysis, interviews and podcasts from the global food and beverage industry

FoodBev Media Logo
Research: Health claims drive purchasing decisions among younger consumers

Research: Health claims drive purchasing decisions among younger consumers

A recent survey conducted by ingredient supplier Prinova indicates that health claims on F&B packaging influence purchasing decisions.

millennials
DDW (Givaudan) | Apr 25
Corbion | May 2025 | 40,000
Merck | Apr 25
Access more as a FoodBev subscriber

Sign up to FoodBev and unlock more insights from the international food and beverage industry. Subscribers have access to webinars, newsletters, publications and more...

bottom of page