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JM Smucker to sell Voortman cookie brand to Second Nature Brands for $305m

JM Smucker to sell Voortman cookie brand to Second Nature Brands for $305m

JM Smucker has agreed to sell its Voortman cookie brand to Second Nature Brands for approximately $305 million in cash.

Voortman Bakery launches new seasonal cookies, brings back Pumpkin Spice wafers

Voortman Bakery launches new seasonal cookies, brings back Pumpkin Spice wafers

JM Smucker-owned Voortman Bakery has introduced a new seasonal treat: Fall Favorites Cookies.

Voortman Bakery
Agus
Rousselot | Article various 20k | Nov 2024
Dohler | January 2025
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