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Cadbury to launch new limited-edition Twirl Mint
FoodBev Media

FoodBev Media

21 April 2023

Cadbury to launch new limited-edition Twirl Mint

Mondelēz International is launching a new limited-edition flavour to its Cadbury Twirl range in Mint. Cadbury Twirl Mint features two bars of mint-flavoured swirls and curls, coated in Cadbury's Dairy Milk chocolate. The new flavour will be available from 24 April, with individual 43g bars retailing at 75p. Frederike Grohmann, brand manager for Cadbury Twirl at Mondelēz International, said: “We’re incredibly excited to be bringing this brand-new flavour to our beloved Twirl range. The mint flavour paired with Twirl’s swirly and flaky texture is a must-try combo, which we can’t wait for shoppers to experience.” She added: “With Twirl, we’re passionate about bringing value to the singles market through continued innovation. Over the past few years, we’ve brought orange, caramel and now mint flavours to the bar - driving the category into fresh and exciting places for both retailers and shoppers alike.” The launch is the third limited-edition bar since 2022, following its Caramel and Orange launches.

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