In the US, Haribo has released its Funtastic Mix, a selection of gummy sweets in eight flavours and more than 15 shapes.
Available now at retailers nationwide, the mix contains flavours including orange, blueberry, pineapple, lemon, blackcurrant, strawberry, apple and raspberry.
The mix also features shapes such as caterpillars, crocodiles, flamingos, chameleons, dinosaurs, pacifiers, planes, racing cars, robots, lemonade bottles and more.
“Haribo is committed to keeping a pulse on innovative flavour and form trends that spark moments of childlike happiness,” said Rick LaBerge, COO of Haribo of America.
“Coming off the heels of our 100th birthday, we’re excited to bring US consumers a new treat that’s been inspired by global favourites and offers a fun mix of unique characters and flavour combinations.”
© FoodBev Media Ltd 2021
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