Laird Superfood launches Vanilla Instant Latte with real vanilla bean powder

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Laird Superfood has expanded its functional beverage range with a new product, Vanilla Instant Latte.

Formulated with real vanilla bean powder and suitable for vegans, the Vanilla Instant Latte offers an alternative to products containing artificial or unspecified 'natural' flavours, the brand said in a statement announcing the launch.

It features Laird Superfood’s proprietary Performance Mushroom Blend – comprising lion’s mane, cordyceps, chaga and maitake extracts – as well as Aquamin, a mineral-rich sea algae complex that provides more than 72 trace minerals and serves as a source of calcium.

According to the company, the product is designed for convenience, requiring only hot water for preparation, and aims to deliver a café-style experience at home.

Jason Vieth, CEO of Laird Superfood, said: "We're excited to bring one of America's favorite coffee flavours – vanilla – to our line-up with our new Vanilla Instant Latte. Our Instant Latte line continues to gain in popularity, and adding more flavours like this makes it easier for folks to switch up their daily routine with another quick, healthy and delicious option."

Laird Superfood Vanilla Instant Latte is available in an 8oz bag via the company’s website, with availability on Amazon and additional retailers to follow.