The latest news, trends, analysis, interviews and podcasts from the global food and beverage industry

US frozen dessert brand Protein Pints has expanded its portfolio with two new flavours – Cookies & Cream and Coffee – as it seeks to build momentum in the protein-enriched ice cream segment.

Cookies & Cream combines chocolate shortbread cookie pieces with a protein-rich base flavoured with vanilla and cocoa, while the Coffee variant is made with medium-roast Colombian beans to deliver nutty, roasty notes.

Each pint contains 30g of protein, is gluten-free and has 85% less sugar than conventional ice cream, according to the company. The range is made with natural ingredients and no artificial sweeteners, providing 120-160 calories per serving.

Paul Reiss, co-founder and CEO of Protein Pints, said: “Introducing Cookies & Cream and Coffee allows us to deliver on our early momentum, proving that ice cream can satisfy cravings while supporting protein goals and a health-forward lifestyle”.

The new flavours will debut across Kroger’s west coast banners, including Ralphs, Fred Meyer, QFC and Food 4 Less. Target will follow with a nationwide rollout in October, while Albertsons Companies – including Safeway, Jewel-Osco and Vons – will add the products in November.