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British craft condiment brand Sauce Shop has launched two limited-edition sauces in time for the festive season.
The new flavours, Brussels Sprout Kimchi Hot Sauce and Spiced Cranberry Hot Honey, were launched in an exclusive partnership with retailer Aldi.
🔥 The Brussels Sprout Kimchi Hot Sauce is a tangy, savoury Korean-inspired condiment that ‘reimagines the classic sprout’. Sauce Shop’s uses fermented chillies in its hot sauce products, taking ripened chillies, salting them and ageing them for 2-4 weeks for layers of flavour. For this latest creation, Sauce Shop has fermented brussels sprouts and green jalapeños together.
🍯 The Spiced Cranberry Hot Honey is a festive take on the brand’s Honey Sriracha Drizzle. The sweet and sticky honey-based condiment is made with tart cranberries and has chilli heat from the brand’s fermented habanero and jalapeño chillies.
Pam Digva, co-founder of Sauce Shop, said: “After the runaway success of our Brussels Sprout Ketchup over the past few years, we're excited to unveil two brand new festive flavours in collaboration with Aldi. We like to push the boundaries of flavour and thought Christmas condiments needed more of a spruce-up. After an experimental brussels sprout ferment went well (which took place under our stairs at home!), we thought ‘why not make that into a hot sauce?’ It sounds odd, but it really works.”
“And our Spiced Cranberry Hot Honey gives traditional cranberry sauce a run for its money. It's a festive all-rounder, making the perfect dip for party food and I implore everyone who grabs a bottle to pour it in the centre of a baked camembert at some point!”
Julie Ashfield, MD of buying at Aldi UK, added: “Our latest collaboration with Sauce Shop might be our most controversial yet. Love them or hate them, we’re confident this unique hot sauce will win over even the most sprout averse.”
It's been a busy few months for Sauce Shop – in September the brand unveiled a new Miso Teriyaki Barbecue sauce, as well as a Truffalo Hot sauce and Burnt Pineapple sauce.
Both sauces are made using 100% natural ingredients and are available to purchase now in Aldi stores across the UK for an RRP of £3.49.
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