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Del Monte Foods has unveiled its latest product innovation, Bubble Fruit Gel, a unique snacking option that combines real fruit, popping boba and flavourful gel.
This launch is part of the company’s ongoing efforts to expand its presence in the snacking category, appealing to consumers seeking new and engaging snack experiences.
Bubble Fruit Gel is available in flavours such as Apple Watermelon, Peach Strawberry and Tropical Pineapple, offering a multi-textured experience that is suitable for both children and adults.
Each cup is designed to provide a burst of flavour with every pop of boba, while also serving as a source of vitamin C.
Gareth Hollis, senior business manager at Del Monte Foods, said: "This is an evolution of our Bubble Fruit line, enhancing the fun of snacking with a trifecta of textures".
In conjunction with the product launch, Del Monte has partnered with designer and content creator Steffy Degreff for a limited-time merchandise drop.
The new product is available at major retailers nationwide in the US, including Target, Walmart, Kroger and Safeway.
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