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The latest news, trends, analysis, interviews and podcasts from the global food and beverage industry
premiumisation


Opinion: Foodluxxing – The lipstick effect’s culinary cousin
When times get tough, people don’t always cut out indulgence; they just downsize it. In the food and beverage space, a similar behaviour is emerging and it has been dubbed ‘food luxxing’. Foodbev explores the phenomenon and what retailers and brands can learn from trends.






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