The latest news, trends, analysis, interviews and podcasts from the global food and beverage industry
Partnership
Crayola and Jel Sert collaborate on kid-created freezer pop flavour
In a novel partnership between two iconic brands, Crayola and The Jel Sert Company have launched a new freezer pop flavour developed entirely by children.
Arkay Beverages announces strategic alliance with Licor Zone Mexico
Spirits producer and operator Licor Zone Mexico has signed a memorandum of understanding to acquire a 10% equity stake in alcohol-free spirits group Arkay Beverages.
Razer and Mars forge joint venture to create gamer-centric snack line
Razer, a leading lifestyle brand for gamers, has formed a joint venture with Mars to expand the Respawn by Razer product line – a range designed specifically for the gaming community – marking a bold step in cross-industry collaboration.
Hailia secures new partnership to accelerate international growth in seafood industry
Finnish food technology scale-up Hailia has unveiled a new strategic partnership aimed at enhancing its international presence and expanding the licensing of its innovative technology.
Trip partners with Calm on new Wild Strawberry functional beverage
UK functional beverage brand Trip has launched a new innovation, Trip Wild Strawberry, in partnership with mental wellness app Calm.
Dole UK and AgriSound launch pilot study to enhance pollination insights for fruit production
Dole UK has partnered with AgriSound, a UK-based agri-tech firm specialising in pollination monitoring, to launch a pilot study aimed at improving fruit production through advanced pollination insights.
Nestlé enters aquaculture research partnerships in UK and New Zealand
Nestlé’s Institute of Agricultural Sciences has entered into research collaborations to explore the potential environmental benefits and scalability of innovative aquaculture approaches.
‘Mindful’ ice cream brand launched by Formula 1 driver and Italian gelato experts
A new ice cream start-up focused on ‘mindful indulgence’ has launched in the UK, founded by Formula 1 driver Charles Leclerc alongside gelato specialists Federico Grom and Guido Martinetti.
Seagram’s Escapes partners with WWE to unveil Seagram’s Escapes Spiked
Flavoured malt beverage brand Seagram’s Escapes has partnered with sports entertainment group WWE to launch a co-branded product line, Seagram’s Escapes Spiked.
Meala teams up with DSM-Firmenich to launch texturizing protein for meat alternatives
Plant-based start-up Meala FoodTech has partnered with DSM-Firmenich to launch Vertis PB Pea, a texturizing pea protein designed to bring better nutritional value to meat alternatives.
Anheuser-Busch and 1st Phorm launch new energy drink line, Phorm Energy
Anheuser-Busch and 1st Phorm have announced the launch of their new energy drink line, Phorm Energy, across the US.
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