The latest news, trends, analysis, interviews and podcasts from the global food and beverage industry
Soft drinks
Celebrating innovation: Fibre UP's health and wellness win
Fibre UP Soft Drinks was awarded the title of Best Health & Wellness Innovation 2025, at the prestigious World Beverage Innovation Awards. Here, Paul McCreery, the founder of Fibre UP, shares his thoughts on the significance of this achievement for both him personally and for the company as a whole.
Beyond thirst: Key takeaways from the UK Soft Drinks Conference 2026
The 26th annual UK Soft Drinks Conference took place on 12 May 2026 in London. From circular economy efforts to premium functional beverage opportunities, we delve into the highlights.
How dupe culture is reshaping beverage retail strategy
Andreas Schneider, co-founder and EVP at FedUp Foods, says dupe culture is rewriting the rules for the entire beverage aisle as consumers become loyal to retailers, not CPG brands.
Carlsberg Britvic expands Pepsi portfolio with ice cream-inspired zero sugar range
Carlsberg Britvic is expanding its Pepsi portfolio with the launch of three new ice cream-inspired zero sugar cola flavours.
Monster Beverage Corporation tops $2bn in quarterly sales for first time
Monster posted record first-quarter net sales of $2.35 billion in 2026, marking a 26.9% increase from $1.85 billion a year earlier.
Crystal Light launches book-inspired limited-edition beverage flavours
Crystal Light is tapping into the booming #BookTok trend with the launch of three limited-edition drink flavours inspired by popular literary genres.
Bevi launches Gen Z-focused pre-drinks range with hybrid RTD and energy sachets
UK drinks brand Bevi has launched with two new products aimed at the pre-drinks occasion, as it targets Gen Z consumers with a modular alcohol format combining ready-to-drink cans and energy-style powder sachets.
The latest beverage releases from Japan: Functionality and flavour
Yoshihiko Hani, publisher of Beverage Japan, and Steve Galloway, of Galloway & Associates, highlight some of the stand-out beverage innovations recently launched in the Japanese market.
Celsius launches football-inspired Electric Vibe flavour
Celsius has unveiled Electric Vibe, a limited-edition Sparkling Tropical Freeze flavour.
Guru files $10m lawsuit against PepsiCo bottling unit
Guru Organic Energy Corporation has initiated legal proceedings against The Pepsi Bottling Group in Canada, seeking around £10m in damages.
Lucky Energy taps into nostalgia with slush energy drink launch
Lucky Energy launches a slush range of its energy drink range.
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